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books by Holly Million

Fear-Free Fundraising: How to Ask People for Money

Fear-Free Fundraising takes the mystery out of raising money from individual donors. If you’re a staff or board member of a growing nonprofit—or anyone who needs to ask someone else for money—Fear-Free Fundraising will help you 1) visualize the steps to introduce people to your organization, 2) actually take these steps, and 3) go face to face to ask people to write checks!

This book explores the complete process of individual giving including the following:

. Identifying your potential donors
. How to manage the individual giving process
. What role direct mail plays in the overall process
. How you can use house parties in your program
. How to make donors feel connected to your organization
. How to prepare for and set up face-to-face meetings to ask for money
. What to do if the potential donor says 'no'
. What happens after the donor meeting

Yes, you, too, can be a fundraising superhero!

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More info on Amazon.com

upcoming book

A Helluva Guide to Indie Film Fundraising

In A Helluva Guide to Indie Film Fundraising, veteran filmmaker and professional fundraiser Holly Million draws a detailed road map of film-fundraising Hell, noting the hazards and marking escape routes. Holly’s combined knowledge of both fundraising and filmmaking creates the basis for a solid guide based on proven tactics. Just proven tactics? Nope, that’s not Holly’s style. This book is also loaded with daredevil maneuvers, hair-raising stunts, and commando moxie. Holly’s learned the hard way, via long, forced marches through the inferno, and she’s got the scar tissue to prove it. She knows traditional fundraising tactics are not enough, especially in this hyper-competitive digital age where abundant, cheap technology has made it impossible to swing a dead cat without hitting another newly minted filmmaker. That’s why Holly experiments with new tactics and breaks the rules every single day as a working filmmaker and consultant raising money for her own films and those of others. A Helluva Guide to Indie Film Fundraising covers the universe of fundraising sources, from individuals to foundations to corporations to government funders as it gives an in-depth look at all the tools in a filmmaker’s arsenal, from letters to the Internet to killer proposals to kick-ass events. Raising money for indie films used to be a trip through Hell. With Holly’s help, it still may not be a walk in the park, but at least now there’s a cooling breeze blowing through the Valley of the Shadow. This much I know is true: you will raise money for your film. Scheduled for publication in 2009.

 

 

 
 












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